Global Strategy Formulation

? Going Global ? Global Strategies are rare ? Coca-Cola ? McDonalds ? opposite companies ? Key factors that vex industry globalization ? Formulation of global strategies at the microeconomic, corporate, level. ? rum risks associated with operating on a global scale and how to subside those risks. ? Some regions are more efficient than others in producing goods Industry Advantages Other Industries ? Clustering is the natural outcome of economic forces. Semiconductor industry ? Factor Conditions: Conditions Natural vs. Created ? Demand Size ? Related and load-bearing(a) Industries ? Competitiveness in the Home Industry Porters 5 Forces (chapter 3) ? Public Policy (government) deregulation Local, regional, national ? Chance Outside the control of the firm ? Forces that push companies to think more globally to challenge competition ? Regional or global likeness in product or service calls for a global product. Ex. Coca Cola and adapting to local markets ? Global Branding and Marketing authoritative to success ? Minimum sales volume required for cost efficiency no longer available in one country ? Economies of eggshell have become little for Global success.

This creates need for critical mass in contrastive parts of the value chain Ex. pharmaceutic companies and R&D ? Globalization potential of an industry influenced by competitive drivers such as: (1)High levels of trade (2)Competitors Diversity (3) Interdependence created amidst competitive ? Useful Questions: Do we face the same principle competitors in strategies different parts of the world? How many competitive arenas does our company compete in? ? Some Industries regulated more than others Ex. Steel Industry and barriers ? Companies give attention to nonmarket dimensions ? Leads to companies trying to shape the global competitive environment to their advantage ?... If you want to get a full essay, order it on our website: Ordercustompaper.com

If you want to get a full essay, wisit our page: write my paper